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Most fashionable business theorists see a continuum with pure service on one terminal point and pure commodity good on the alternative terminal degree. 2 Most products fall between these two extremes. For example, a restaurant provides a bodily good (the food ), however additionally gives services within the type of atmosphere, the setting and clearing of the desk, and so on. And although some utilities truly ship bodily items  like water utilities which actually ship water  utilities are usually treated as services.
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